Verdigris Management – Digital Marketing Manager (UK) – Music Business Worldwide

Marketing

Established in 2013 from a bedroom in London, Verdigris Management has grown to become a global presence, whilst still remaining fiercely independent. We are a full-service management company; able to deliver at every level for our roster of Mercury and Grammy-nominated artists, producers and mixers.
We believe in championing creativity and integrity, and are equipped to fulfil an artist’s creative vision; our multifaceted team builds artists from inception to gold records and sold out arenas around the world. Our diverse range of clients means we are well versed in working with major labels, independents and label services. 
Job Description
This is an exciting opportunity for an experienced individual to take charge of the global digital marketing strategy across the Verdigris Management roster.
With your understanding of each artist’s audience you will develop tailor-made digital campaigns to enhance the impact of new releases, and grow, retain and engage fanbases with an emphasis on creative ideas and solutions. You will dig into data to understand the effectiveness of various strategies and make recommendations for continuous improvement, providing actionable insights. As part of the role you will liaise and work alongside multiple stakeholders to make sure objectives and targets are met, including artists, managers, agencies, labels and label services to make sure deadlines and objectives are met.
Websites & D2C
Ensuring websites are up to date and all data is linked correctly
Working on D2C strategy with partners
Providing new product ideas
CRM
Acquiring new audiences
Ensuring the databases are up to date
Planning regular campaigns
Setting up automations and workflows 
Media
Overseeing global advertising budgets, split per territory & platform
Campaign strategy planning and content briefing
Managing agencies and liaising with label services on strategies
Performance review and optimisation 
Social Media
Ensuring an ‘always-on’ strategy
Turning data into insights to communicate results to our artists and teams
Overseeing coherence between all platforms
Continuously finding ways to improve results
Touring + Merch
Working with booking agents on selling out tours
Keeping an eye on artists’ merch and ensuring steady sales + new ideas.
Working on bundles for album releases etc 
Artist liaison
Keeping the artists up to date with their digital metrics
Briefing them with new innovations and platform evolution
Discussing content ideas with them
Supporting them with all digital activities 
Management
Working with each artist’s day to day manager
Working with Head of Creative on tasteful content creation
Ensuring their projects are running smoothly
Providing upskilling  
YOU HAVE
Minimum of 4 years experience in digital marketing at a strategic level
CRM database and campaign management proficiency
Confidence in managing digital global media campaigns from start to finish
Strong social media audience engagement experience
A passion for website, D2C and consumer journey optimisation
Ability to report and translate results in a comprehensive way to various stakeholders
A passion for music
Fantastic organisational skills to meet deadlines and work on multiple projects at the same time
Curiosity, love of innovation and always ready to learn more
A creative mindset, delivering big ideas for our artists
Excellent attention to detail
Willingness to roll up your sleeves and get the job done; autonomously, transparently and with excellent communication
Salary
Competitive according to experience.
To apply
Send us your CV by email to [email protected]
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